Ethan Zuckerman talks about civic media sustainability and participation models

Speaking on the Nieman Reports site of Harvard University, Evan Zuckerman of the MIT Center for Civic Media says his research focuses on the use of new media technology by activists, the distribution of attention in both mainstream and new media, and the utilization of technology for international development. "We’ve got people not just writing stories, but also making videos, making audio. Putting it up directly on the web. In that sense, a lot of what’s come out of the participatory media realm has infected mainstream journalistic culture."

He continues: "There’s an awful lot of good content out there, and if you know where to look, it’s often much, much more diverse than it would have been in earlier days."

But where to look, and how these media sites can be sustainable? You can read his take on these questions and the entire interview here.